hot stamping is an option when ordering applicable products online and in select stores.
MCM chose the backpack shape for it's limited edition 'cause no other shape affords movement, convenience and nomadism better. It stands for dynamism and functionality at the same time - and the shape adequately commemorates flow, progress, practicality & style. As a matter of cause, we've been inspired by "The Union Flag", also known as the "Union Jack", the flag of the United Kingdom. No flag is better attributed better to a legacy of honour, a heritage of ambition and a reverence of tradition, therefore MCM is producing an exclusive collection of backpacks featuring this iconic emblem. This design is intended to harmonise the Olympics’ vision to "inspire a generation" and MCM’s promise of empowerment.