Supreme – Japan Benefit T-Shirt | To Support Japan Earthquake & Tsunami Victims

In that now “mythological” interview by Glenn O’Brien of Interview Magazine, Supreme’s founder James Jebbia lauded the importance of Japan to the brand. Then, there is little doubt how the ongoing tragedy is affecting Jebbia and the rest of the Supreme organization. To them, it isn’t about the financial aspects. Some of Supreme‘s closest associates and friends felt the devastations personally, thus makes this benefit t-shirt all the more important. By footing the initial cost, Supreme will donate all 100% of the profit from sale to the Japanese Red Cross Society. The Supreme Benefit T-Shirt will be available in-store and online next Friday, April 8th, follow by its Japanese launch on Saturday, April 9th. via freshnessmag

Release Dates:
April 8th, 2011 (Friday) – NY, LA, & Online
April 9th, 2011 (Saturday) – Japan

Supreme – New York
274 Lafayette Street | Map
New York, NY 10012
TEL #: 212-966-7799

Supreme – Los Angeles
439 North Fairfax Avenue | Map
Los Angeles, CA 90036
TEL #: 323-655-6205

New Music!!! @WhoIsMarcAntoni "Minor Setback"

Rihanna Covers Rolling Stone Mag [bts video]

New Music!!! @Soulfully_Me "The Ressurection"

Hot Mirror Pic!!!

Wiz Khalifa And Snoop Dogg "No Sticks, No Seeds" [mixtape]

tracklisting and download link after the jump...

Play Cloths Skipper Snapback

The Skipper Snapback from Play Cloths features classic naval braches on the upper brim with a Play Cloths embroidered patch on the front a center. $59 here

Beach Bum 2011 | #1

we all know its getting hot (kinda) and we're already getting submissions in for last year's Beach Bum aka fatty's located poolside or on the beach, enjoy as i come across em or get em sent in ill be posting pics until the end of summer.

On Set of "Welcome To My Hood" Remix ft. Everybody

She's Superbad


Lady Gaga Seeking Illustrators For V Mag Column

Lady Gaga is set to begin a monthly column for V magazine, and as part of the deal she requested that it be accomanpanied by an illustration of her as drawn by the winner of a contest, held for each edition. For the first issue, the deadline is April 3rd. Art should be sent to drawnthisway@vmagazine.com. HS

French Montana st. Slim Thug "Buku $" [official video]

Katy Perry ft. Kanye West "E.T." [official video]

Katy Perry unleashes her sci-fi-influenced video for the
Kanye West-powered single “E.T.”.

Wiz Talks Rolling Papers And Amber Rose on The Angie Martinez Show [video]

NBA's Top 10 Plays for March 30th